Inspired by Ryo Ishikawa | The man behind #FR2

We are delighted to invite Mr. Ryo Ishikawa, founder and creative director of #FR2, coming to PolyU to do a sharing with our students for his insights into brand building and fashion marketing. #FR2(Fxxking Rabbits) is a provocative Japanese label headed by Ryo Ishikawa, an iconic figure in Tokyo’s streetwear scene. Mr. Ishikawa is also renowned for his flagship brand VANQUISH and partnerships with legendary Japanese streetwear personality Hiroshi Fujiwara, forming DENIM by VANQUISH & FRAGMENT. Being one of the most popular and iconic Japanese streetwear labels, #FR2 successfully develops itself into a provocative brand leveraging a sexually appealing yet rebellious image, which embodies Mr. Ishikawa’s aesthetic sense and personal experiences in photography and fashion design.